Image brochure
for CRCLR
Rethink the design of image brochures – the circular image brochure for the circular economy hub Berlin.
CLIENT
YEAR
2018
CATEGORY
Circular Print Design
SERVICES
Conception
Research
Editorial Design
Icon Design
TASK
The circular economy house Neukölln is a hub for circular economy systems. They wanted an image brochure that was designed to be circular and implemented as sustainably as possible.
SOLUTION
Together with the team, we developed a brochure that can be assembled in modules. Instead of adhesive binding, we integrated metal rings. Images were printed on a separate A6 format to be reused as a postcard.
IMPACT
The binding with the metal rings makes it possible to assemble chapters in a modular way. This saves resources - in the long run, only old chapters need to be replaced, new chapters can easily be added. Paper is also saved overall because interested parties can put together the chapters that interest them.
The images get a second life, as they can be removed and reused as postcards.
