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Nudelverpackungen von oben. Kraftpapier und bunte Labels

Berger's mill

Brand design and modular packaging system for Berger's Mühle, organically certified wheat products manufacturer from southern Germany.

CUSTOMER

Berger's mill

YEAR

2022

CATEGORY

Brand design

Sustainable packaging

SERVICES

Research

naming

Ad's design

packaging

INFO

Berger's Mühle from southern Germany produces certified organic wheat products such as pasta, bread mixes and honey.

They sell their products in their own bulk shop and in regional supermarkets.

TASK

You want a fresh brand design that also appeals to younger customers who care about the sustainable production of food.

 

CHALLENGE

They sell their products in their own packaging store as well as in regional supermarkets. Therefore they need a packaging system that is reduced to a minimum and works modularly for both sales channels.

IDEA

Berger's Mühle from southern Germany produces certified organic wheat products such as pasta, bread mixes and honey.

They sell their products in their own bulk shop and in regional supermarkets.

COOL POINTS

You want a fresh brand design that also appeals to younger customers who care about the sustainable production of food.

 

CHALLENGE

They sell their products in their own packaging store as well as in regional supermarkets. Therefore they need a packaging system that is reduced to a minimum and works modularly for both sales channels.

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